Introduction According to the twenty-first century skills framework, digital literacy is an important skill for students to develop so as the ability to encode and understand code is becoming more and more a fundamental skill to master to participate actively to our digital society and economy [ 14 ]. National and European policies acknowledge the need to equip all citizens with the necessary competences to use digital technologies critically and creatively [ 2838 ]. Hence, its integration throughout all educational levels, as well as the early ages, is considered valuable. Yet, the introduction of computational thinking CT in compulsory education requires support measures to prepare teachers [ 9 ].
A study reveals that the Indian economy will grow by 7. The current global economic downturn has forced many companies to think beyond their typical market boundaries. Though the market is growing, exciting and opportunities are unlimited, entering the Indian market poses many strategic challenges for them.
India is among the top three strategic growth markets that companies turn to when looking to expanding their global footprint and increase business success.
The increasing demand due to its population makes the country a good market. Sectors expected to do well in the coming years include automotive, technology, life sciences, and consumer products. Advantages in India With a population of just over 1.
India has an estimated million young people below 25 years — the future workers of the world. The country also has a large pool of technical manpower which presents opportunities for industries looking to use the technical talent on a large scale.
With this demographic advantage, India has the potential to become the economic engine of the world in the future by contributing the largest work force to the global economy.
Challenges Companies Face in India India presents lucrative business opportunities, but both foreign and domestic enterprises face difficult challenges in guiding their businesses here. India is a complex market due to regional diversity, large rural-urban divide, dominant unorganized markets and multiple legal and administrative systems.
A complex bureaucracy and lack of proper infrastructure facilities amplify these challenges. The biggest challenge that most multinational companies face is the Indian governance framework, which is tangled between the Central and State structures.
Also, duties and levies undergo frequent revisions during the Annual Central and State budget exercise. Market Entry Strategies Keys to market entry success in Indian market are diverse- Ability to understand the diverse market and strategies towards specific regions and income groups Molding the offerings according to the target group can help gaining early acceptance Integration of informal sector into the core business model followed by gaining access to relevant networks Consistency and reliability in approaching the market, and patience to realize results Patience to understand and obtain mandatory licenses and approvals, crucial for business operations Outsourcing services and manufacturing emerges as some 6 of the leading route to market for FDI investments Can your Company compete in India?
The companies need to understand the bureaucracy and regulatory issues in India. Then, the Indian consumer is not just a homogeneous mass. Each State is different in language, food, and behavior. Their cultural icons and subjects are different.
It took so much of time to study the market that is so diverse in terms of the geographical mixture, the consumer diversity as well as in the variety of food items the Indians had.
It introduced the Value Meal in its menu, making it affordable for Indian masses. Challenges The failure of joint ventures De-licensing of the consumer electronics industry leading to the withdrawal of its operations in Indian market Low brand awareness among consumers High levels of competition from the local players Sensitivity of Indian consumers towards pricing issues Solutions The company overcame all challenges by using innovative marketing strategies, specifically planned for Indian markets.As a member, you'll also get unlimited access to over 75, lessons in math, English, science, history, and more.
Course Overview () In this lesson, you’ll get an overview of the Excellence with Excel course and you’ll learn the key. case study displays the business’ processes, successes, and failures, and ultimately gives struggling or aspiring entrepreneurs advice on how to better their own chances of business survival.
India has emerged as the fastest growing economy in the world. A study reveals that the Indian economy will grow by % in FY , which is the strongest among G countries.. The current global economic downturn has forced many companies to think beyond their typical market boundaries.